Welcome to our Privacy Notice! We are glad that you found your way here – even if you stumbled your way to this page accidentally!
AgBiome, Inc. (including its affiliates and subsidiaries, “AgBiome” “we”, “us” or “our”) respects your privacy. We have created this Privacy Notice to inform you about how we collect, use, and disclose your personal information and the choices you have about your personal information.
This Privacy Notice applies to all personal information collected during any written, electronic, and oral communications or collected online or offline, which include:
- All webpages and websites that link to this Privacy Notice (the “Site);
- Any mobile, web, console, desktop, or other applications you download from this Site that provide dedicated non-browser-based interaction between you and this Site; and
- When you interact with our advertising or applications on third party websites and services if those applications or advertising include links to this Privacy Notice.
This Privacy Notice does not cover handling of your personal data as an employee, intern, consultant, contractor, or applicant of AgBiome. This Privacy Notice also does not cover any information collected by third-party sites or content or applications that may link to or be accessible from or on our websites.
Please read this Privacy Notice carefully to understand how we collect and process personal data.
What Information Do We Collect?
We collect several types of information from and about users of our services.
Computer, Device and Browsing Information. As you interact with our services (including our website or our partners’ websites), we, and/or our partners, may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and usage patterns. This data may include details like these:
- Information about your computer, device, and/or Internet connection, which could include
- Your IP address or other device ID;
- Your operating system; and/or
- Your browser or device type.
- Details of your visits to the Site or our services and/or our partners’ services, which could include:
- The resources that you access and use on the Site;
- The external sites that referred you to the Site or our services; and
- The external sites that you visited just after visiting the Site or our services.
Third Parties or Other Publicly Available Information. We may receive information about you if you visit other websites employing our cookies or from third parties including, for example, advertising networks, analytics providers, through publicly available data, such as social media (like LinkedIn, Facebook, and others) and websites.
Account Information. You must provide certain information to receive some of our services (“Account Information”). This information may include your name, email address, shipping address, phone number, credit card or other payment information, the password you create, and survey responses. Your account information also includes records and copies of any correspondence with you and details of any transactions you conduct through our services.
The information we collect helps us, and/or our partners to improve our services. It also helps us to deliver better and more personalized features to you by enabling us, and/or our partners to recognize you when you return by storing information about your preferences and customizing services according to your individual interests, and by administering a survey or other feature of services. It also helps us, and/or our partners to provide targeted advertising, estimate our audience size and usage patterns, and monitor the success of our marketing activities.
How Do We Use Your Information?
Except as otherwise described in this Privacy Notice, we do not share your information with third parties without your consent, unless it is de-identified and/or aggregated data. Aggregated data includes data derived from personal information and data collected by us from other sources; in its de-identified or aggregated form, it does not identify or relate to any individual. We will use information that we collect about you or that you provide to us only as described in this Privacy Notice:
To provide and improve our services. Your information is primarily used to present and provide services to you. This includes the following:
- Providing you appropriate search results and personalized content;
- Verifying your identity;
- Recognizing you when you return;
- Notifying you about updates or changes to our services; and
- Providing you with information or services that you otherwise have requested.
To improve our services or to develop new products and services. Your information may be used as follows:
- To track your usage of our services;
- To administer a survey;
- To perform quality control and quality improvement activities;
- To conduct data analysis about audience size and usage trends;
- To conduct marketing campaigns and targeted online advertising; and
- To monitor the success of marketing activities.
When Do We Share Your Information?
We may disclose information about your usage of our services and Account Information only in the following circumstances:
- To contractors, service providers, and other third-party vendors we use to support our business (such as for payment processing), and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
- If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of AgBiome or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
We also may disclose your personal information:
- To comply with law, a valid court order, a judicial proceeding, subpoenas, warrants, bankruptcy proceedings, or in connection with any legal process. If we are required to disclose your information, we will do our best to provide you with prior notice, unless we are prohibited by law from doing so.
- To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all our assets, in which information held by us is among the assets transferred. This Privacy Notice would continue to apply to information collected while it was in place.
We may publicly share descriptive statistics about aggregated data sets and usage of our and/or partners’ services.
We will never provide your information to anyone for any purpose under any circumstances, except as described above.
What Choices Do You Have About How We Use and Share Your Information?
We strive to provide you with choices about the information you provide to us and our partners. We have the following mechanisms to give you the following controls over your information:
Google Analytics We may work with Google Analytics to better understand our audience and users, to improve our marketing campaigns, and to enhance our services. You can opt out of Google Analytics by downloading, installing, and enabling the Google Analytics’ Opt-out Browser Add-on, which can be found at https://tools.google.com/dlpage/gaoptout/.
Advertising Networks. We work with advertising service providers that collect non-personally identifying information from you when you visit the Site and other websites, to show ads for our services that we think may be of interest to you after you visit our services. If you do not wish to receive our personalized ads, you can visit the opt-out pages of the Network Advertising Initiative (https://www.networkadvertising.org) or the Digital Advertising Alliance (http://www.aboutads.info) to learn about how to opt out of receiving personalized ads from their member companies.
If we have sent you a promotional email or other informational email not related to your order or account, the email will have an “unsubscribe” feature that will allow you to opt-out of receiving future email distributions.
Sharing Information with partners. We will not provide your relevant Account Information to any partner until you have agreed to allow the partner to receive and use such information. Information that we have shared with a partner based on your consent will be subject to that partner’s Privacy Notice. It is important to review the privacy policies of our partners so that you can make an informed choice about products you access and the information you share. To request removal of your partner information storage and access, please refer to their specific policies or contact them.
How Do You Access, Correct, or Remove Your Information?
General. You may contact us to request access to, correct, or remove any personal information that you have provided to us and/or our partners. We may not accommodate a request to change information if we believe the change would violate any law or legal obligation or requirement or cause the information to be incorrect. Information that has already been de-identified and/or aggregated (including aggregated data set/s) may not be retrievable or traced back for correction or removal from any database.
Account Closure. You may also close your account with us (“Account”) by contacting us. After closure of your account, you will not be able to access any services from us without creating a new account.
After you close your Account, we retain some Account Information in your account related to your service history. This enables us to provide ongoing support regarding your prior services, and is also necessary for accounting, audit, and compliance purposes. We may also retain backup copies and archival files of your information to satisfy our state and federal legal obligations or regulatory requirements. We nonetheless will not share your information with any partner or third party, except for information that we already have shared with your consent.
Information that we have shared with a partner with your express consent will be subject to such partner’s Privacy Notice. If you choose to stop sharing your information with a given partner by contacting us, we will inform that partner of your request, but cannot guarantee that the partner will remove, de-identify or delete your information. You can request such removal, de-identification, or deletion directly from the partner.
How Do We Keep Your Information Secure?
We limit access to your information to our employees and contractors who we believe need access to it to provide services to you or to do their jobs. In addition, we put in place industry standard physical, technical, and procedural safeguards designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure.
Although we take reasonable precautions, the transmission of information via the Internet cannot be guaranteed to be 100% secure. We continue to evaluate and identify improved security techniques to protect your personal information. However, we cannot guarantee that your information will not be accessed, altered, or lost through a breach of any of our physical and electronic safeguards. We also cannot guarantee a partner’s ability to secure and protect your information. You should review each partner’s Privacy Notice and security practices with care before you access their product.
Changes to our Privacy Notice
We may modify or amend this Privacy Notice at any time, without prior notice. Changes may apply to any personal information we hold about you, as well as any new personal information collected after the Privacy Notice is modified. We will notify users of any material changes (as determined by us) that we make to our Privacy Notice via our website or our partners’ websites. You are also responsible for visiting this Privacy Notice from time to time to check for any changes. All changes are effective immediately when we post them, and they apply to all access to and use of the Site from that point onward. If you use our Site after we modify or amend our Privacy Notice, you acknowledge and agree to the current version of the Privacy Notice. Notwithstanding any modifications we may make, any personal information and web browsing or tracking information collected by us from you will be treated in accordance with the Privacy Notice in effect at the time such information was collected, unless we obtain your consent otherwise.
We also may provide additional “just-in-time” disclosures or additional information about our data collection, use and sharing practices. Such notices may supplement or clarify our privacy practices or may provide you with additional choices about how we process your personal information.
This Site is offered and available to users who are 18 years of age or older (except with parental consent). We do not collect or maintain personal information from people we actually know are under 18 years old (except with parental consent). Except with parental consent, if we obtain actual knowledge that a user is under 18 years old, we will use our best efforts to remove that person’s information from our database. If you are not 18 years of age or older and you do not have parental consent, you must not access or use our Site or services.
This section applies only to California residents. Pursuant to the California Consumer Privacy Act of 2018 (“CCPA”), below is a summary of the “Personal Information” categories, as identified and defined by the CCPA (see California Civil Code section 1798.140 (o)), that we collect, the reason we collect your Personal Information, where we obtain the Personal Information, and the third parties with whom we may share your personal information. We do not generally sell information as the term “sell” is traditionally understood. However, if and to the extent “sale” under the CCPA is interpreted to include advertising technology activities such as those implemented specifically for interest-based advertising, we will comply with applicable law as to such activity.
We generally collect the following categories of Personal Information about you when you use our Site or services:
- Identifiers such as a name, address, unique personal identifier, email, phone number, your device’s IP address, software, and identification numbers associated with your devices;
- Protected classifications, such as gender;
- Commercial information such as records of products or services purchased, obtained, or considered by you;
- health information;
- Internet or other electronic information regarding you browsing history, search history, the webpage visited before you came to our Site, length of visit and number of page views, click-stream data, locale preferences, your mobile carrier, date and time stamps associated with transactions, and system configuration information;
- your geolocation, to the extent you have configured your device to permit us to collect such information;
- audio recordings of your voice to the extent you call us, as permitted under applicable law; and/or
- inferences about your preferences, characteristics, behavior and attitudes.
We collect your personal information for the business purposes described in this Privacy Notice. The CCPA defines a “business purpose” as the use of personal information for the business’s operational purposes, or other notified purposes, provided the use of personal information is reasonably necessary and proportionate to achieve the operational purpose for which the personal information was collected or another operational purpose that is compatible with the context in which the personal information was collected.
The categories of third parties with whom we may share your Personal Information are listed above.
If you are a California resident, you have rights in relation to your Personal Information; however, your rights are subject to certain exceptions. For instance, we cannot disclose specific pieces of Personal Information if the disclosure would create a substantial, articulable, and unreasonable risk to the security of the Personal Information, your account with us or the security of our network systems.
Right Against Discrimination: You have the right not to be discriminated against for exercising any of the rights described in this section. We will not discriminate against you for exercising your right to know, delete or opt-out of sales.
Right to Know: You have the right to request in writing: (i) a list of the categories of personal information, such as name, address, email address, that a business has disclosed to third parties during the immediately preceding calendar year for the third parties’ direct marketing purposes, and (ii) the names and addresses of all such third parties. In addition, you have the right to request: (i) the categories of personal information we have collected about you, (ii) the categories of sources from which personal information is collected, (iii) the business or commercial purpose for the information collection, (iv) the categories of third parties with whom we have shared personal information, and (v) the specific pieces of personal information we hold about an individual. You have the right to request a copy of the specific Personal Information we collected about you during the 12 months before your request.
Right to Delete: You have the right to request us to delete any Personal Information we have collected from you or maintain about you, subject to certain exceptions.
To assert your right to know or your right to delete your Personal Information, please contact us according to the “Contact Information” section below. To verify your identity, we may ask you to verify Personal Information we already have on file for you. If we cannot verify your identity from the information we have on file, we may request additional information from you, which we will only use to verify your identity, and for security or fraud-prevention purposes.
Right to Opt-Out of Selling: As described in this Privacy Notice, in certain situations we may share your Personal Information with our partners, third parties or affiliates for our marketing or other purposes. To the extent such sharing is considered a “sale” under the CCPA, as a California resident you have the right to opt-out of such sharing. If you would like us to no longer share your Personal Information in this way, please email [email protected] If you opt-out, we may be unable to offer you some of our services which require sharing of Personal Information.
In addition, California Civil Code Section § 1798.83 permits users of our Site that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes (if applicable). To make such a request, please send an email to us (see Contact Information below).
Questions or Comments
Please contact us at [email protected] to ask questions or comment about this Privacy Notice and our privacy practices.